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Just-in-Time: The Future of Enablement in a world of AI

The future of enablement is happening now. Claim a book copy to learn how to be a part of it. 

“This book redefines enablement with an extremely forward-thinking approach! It’s giving you the cheat code to empower your teams with the right knowledge, driving efficiency, and transforming the way we support our people!”

Michelle Afshar
Global Head of Enablement at Darktrace, former Head of Enablement and Strategy, Zoom

“Melanie brilliantly demystifies the complex enablement technology landscape, offering a clear path for leaders to harness AI and drive real-time impact. Packed with actionable insights and authentic storytelling, this book is a must-read for enablement and sales leaders looking to future-proof their strategies and build a compelling business case for tech investments.” 

Portrait of a smiling woman with straight brown hair wearing a black blazer, in front of a colorful abstract background.
CPTD at Enablement Enthusiast, formerly VP of Revenue Enablement, Demandbase and Outreach.io 
Whitney Sieck

“I wish I’d had this book earlier in my sales enablement career; it’s an excellent GTM Manual. Just-In-Time Enablement is critical for your sellers and your customers!” 

Woman with short blonde hair and blue glasses wearing a teal collared shirt against a white background.
Sheevaun Thatcher
CEO, Thatcher Consulting Group, formerly VP Strategic Enablement, Salesforce 
The future is humans + agents.
This book is your guide to reimagine how you enable both.

I'm not your typical founder. I don't write code. I don't come from a family of entrepreneurs. And the odds were stacked against us — only 1% of venture funding goes to female founders.

But eight years ago, I put my life on pause to fix the way we learn at work.

The old playbook — train at kickoff, certify once, hope it sticks — was never going to keep up. So I wrote down a different vision. One where content is unified instead of fragmented, dynamic instead of decaying, and delivered in the flow of work instead of buried in a portal nobody visits.

A vision built for what's coming next: a world where selling is no longer just human, but human and agents — and both are only as good as the knowledge they're grounded in.

That future isn't far-off science fiction. It's already happening. That's why I felt compelled to write this now.Packed with real strategies and real-world examples, Just-in-Time is your guide to building enablement that moves as fast as your business does — and to thriving, not just surviving, in the age of AI.

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About the author

Melanie Fellay, co-founder and CEO of Spekit, is a visionary leader and on a mission to design the best way to learn at work, for humans and for agents.

As the author of Just-in-Time: The Future of Enablement in the World of AI, she is leading the charge to redefine how employees learn and master their roles.

Her work has been recognized by Forbes's "30 Under 30," Entrepreneur's "Top 100 Women of Influence," and other outlets across the globe.

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